If you’ve ever read a review online or if you’ve searched Google for a product, then you can understand the importance of online reputation management for a business. And you’re not alone – 84 percent of people trust customer reviews online as much as a personal recommendation — 58 percent think a business’ star rating is most important.
Even regular people are using reputation management services to make sure their public images don’t prevent them from landing a good job. In 2016, 49 percent of hiring managers who use social networks said they found information that caused them not to hire a candidate. Continue reading “3 Online Reputation Management Tips for Your Business”
Offering customer service over social media is often a great way to support your customers. However, you should make sure to take the time to do it right – otherwise it can do more damage than having no support at all.
Your customer service productivity will increase as you reach more customers at once on social media for common problems, so make sure to put more care into the customers you do respond to. Even if that means spending more time on them.
Continue reading “3 Tips for Giving Quality Social Media Customer Service”
It’s easy to decide that your business needs to offer customer support on social media. However, in order to ensure that your social media support program actually creates value for your customers and your business, make sure to have a comprehensive plan in place before your first tweet.
Continue reading “5 Questions to Ask When Planning Social Media Support”